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Providing ideas to your affiliates is crucial. It’s an excellent way to activate them and start seeing the first referrals, with many more to come in the future. However, it’s essential not to give them all the ideas at once, as this could seem overly pushy and more like a directive from an employer rather than a collaborative effort. It needs to feel like a win-win scenario, not just a gain for your brand with a lot of effort on their part. Ensure you have proper affiliate tools and attractive rewards. While some rely solely on commission fees, discounts, or credits, you could also explore virtual shares using platforms like Koos or even &Open for a more personalised corporate gifting experience.
Here are 25 ideas for promoting your products through B2B affiliates.
1. Mention (Product Name) in an epic content post
2. Create a course around it
3. Put together a product giveaway
4. Compile a list of people using the product
5. Do a mega comparison post
6. Publish a product alternatives post
7. Write an in-depth product review
8. Publish a ‘Why I Switched Post’
9. Do a product vs product post
10. Add the product to your Resource page
11. Create a product tutorial post
12. Create a Youtube video tutorial highlighting the product
13. Compose a detailed product case study
14. Include product as part of a list post
15. Build a comparison review site
16. Integrate it in as part of an ‘Epic’ How-To-Guide
17. Show earnings from product as part of a monthly income report
18. As part of a Best Tools Experts Roundup Post
19. Do a Training Webinar around the product
20. Make it part of a ‘Black Friday Deals’ post
21. Negotiate with owner for an exclusive deal for your readers
22. Sell product through email
23. Incorporate product as part of a ‘Tools I can’t live without’ post
24. Write a product updates post when new features are announced
25. Create a recommendations tool that matches user with the best product for them
Thanks for reading and reach out if you need help!